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Philip Massey

Associate Professor


DepartmentsType of Faculty
Community Health SciencesFull Time
Contact Information

26-081C CHS

Areas of Interest: 

Health communication; digital and online health; social media and health; media effects; entertainment-education; health literacy; mixed-methods research; HPV vaccination; vaccine communication; substance use; parent health decision-making.

Dr. Philip M. Massey, PhD, MPH, is an Associate Professor in Community Health Sciences in the UCLA Fielding School of Public Health. His health communication scholarship focuses on examining new and emerging technologies as they relate to health. He seeks to develop, implement, and evaluate interventions designed to leverage positive impacts of media and technology on health while also buffering negative influences. His work takes an interdisciplinary approach to address emerging public health challenges, and he has worked globally with colleagues across multiple disciplines. He takes a mixed-methods approach focusing on health and media literacy in the context of multiple media environments, ranging from online media to broadcast television. His recent work has focused on examining and testing story-focused messages on social media to engage parents about the HPV vaccine, as well as evaluating an online television series that addresses various health and cultural topics in the West African context.

PhD, Public Health; University of California, Los Angeles
MPH, Public Health; University of California, Los Angeles
BS, Biology; University of North Carolina at Chapel Hill
This faculty member is available to serve as: 
Doctoral Advisor
Masters Advisor
PhD Committee Member
DrPH Committee Member
MS Thesis Committee Member
MS Report Committee Member

Please check with the faculty member or their office about availability to serve during current academic period.

Selected Publications: 

Russell AM, Bergman BG, Colditz JC, Massey PM. Algorithmic accountability on social media platforms in the context of alcohol-related health behavior change. Addiction. 2022.

Massey PM, Kearney MD, Rideau A, Peterson A, Gipson J, Nianogo R, Bornstein M, Prelip M, Glik DC. Measuring impact of storyline engagement on health knowledge, attitudes, and norms: A digital evaluation of an online health-focused serial drama in West Africa. Journal of Global Health. 2022.

Manganello JA, Chiang SC, Cowlin H, Kearney MD, Massey PM. HPV and COVID-19 vaccine confidence and social media use among parents living in different community types in the United States. Journal of Behavioral Medicine. 2022.

Russell AM, Bergman BG, Colditz JB, Kelly JF, Milaham PJ, Massey PM. Using TikTok in recovery from substance use disorder. Drug and Alcohol Dependence. 2021.

Massey PM, Chiang SC, Rose M, Murray RM, Rockett M, Togo E, Klassen AC, Manganello JA, Leader AE. Development of Personas to Communicate Narrative-Based Information about the HPV Vaccine on Twitter. Frontiers in Digital Health. 2021.

Massey PM, Togo E, Chiang SC, Klassen AC, Rose M, Manganello JA, Leader AE. Identifying HPV vaccine narrative communication needs among parents on social media. Preventive Medicine Reports. 2021.

Patil U, Kostareva U, Hadley M, Manganello JA, Okan O, Dadaczynski K, Massey PM, Agner J, Sentell T. Health literacy, digital health literacy, and COVID-19 pandemic attitudes and behaviors in U.S. college students: Implications for interventions. International Journal of Environmental Research and Public Health. 2021; 18(6):3301.

Massey PM, Kearney MD, Hauer M, Selvan P, Koku E, Leader AE. Dimensions of misinformation about the HPV vaccine on Instagram: Content and network analysis of social media characteristics. Journal of Medical Internet Research. 2020; 22(12):e21451.

Leader AE, Burke-Garcia A, Massey PM, Roark J. Understanding the Messages and Motivation of Vaccine Hesitant or Refusing Social Media Influencers. Vaccine. 2020.

Kearney MD, Chiang SC, Massey PM. The Twitter origins and evolution of the COVID-19 “plandemic” conspiracy theory. Harvard Kennedy School (HSK) Misinformation Review. 2020.

Massey PM, Kim MC, Dalrymple P, Rogers M, Hawthorne K, Manganello J. Visualizing patterns and trends of 25 years of published health literacy research. HLRP: Health Literacy Research and Practice. 2017; 1(4):e182-e191.

Massey PM, Langellier BA, Sentell T, Manganello J. Nativity and language preference as drivers of health information seeking: examining differences and trends from a U.S. population-based survey. Ethnicity and Health. 2017; 22(6):596-609. doi:10.1080/13557858.2016.1244745

Massey PM, Leader A, Yom-Tov E, Budenz A, Fisher K, Klassen AC. Applying multiple data collection methods to quantify HPV vaccine communication on Twitter. Journal of Medical Internet Research. 2016; 18(12):e318. doi:10.2196/jmir.6670

Massey PM, Prelip M, Calimlim B, Quiter E, Glik D.C. Contextualizing an expanded definition of health literacy among adolescents in the health care setting. Health Education Research. 2012; 27(6):961-974. doi:10.1093/her/cys054. PMCID: PMC3498601